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An average reader of PLUS magazine is a Polish or English language speaker,
residing permanently or temporarily in the U.S., interested in culture,
social affairs, and in the economy..
Demographics:
- 54% readers are women
- 62% are married
- 67% have higher education
- 73% live in the suburbs
Education:
- 95% Attended College
- 35% Masters
- 23% Doctorate
Assets:
- 67% own at least one real estate
property
- 42% own more than one car
Leisure:
- 55% go on vacation more than once
a year
- 79% participate in cultural events
AGE:
- 16,6% are 18 - 24
- 19% are 25 - 44
- 29,3% are 45 - 54
- 35,1% are 55 +
HHI:
- 13% $150,000
- 16% $100,000 to $149,999
- 27% under $50,000
- 31% $50,000 to $90,999
Avg.: $98,500
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